Brand Strategy & Consumer Insights Guru

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Description

Passionate brand marketing leader, deeply skilled in identifying consumer insights via research to apply to new product development and marketing strategy and implementation. Known as much for my strategic thinking and consumer mindset as my efficiency in both cost and time. In addition to research, a proven track record in delivering exceptional sales and profit growth across different audiences, life stages and brand revenue. Excel in analyzing data to drive product and channel strategy and to enable the sales organization to win at retail. Business Education at Harvard (MBA) and Cal Berkeley (BS)

Industry

  • Consumer Products

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Business Representatives

julie byerlein

julie byerlein

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My business is a....

Service based company

Profit sector

For profit

Years in Business

25

Number of Employees

1

Certifications

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